LAHORE: Borjan launched its premium handbag collection at its Packages Mall outlet that goes by the name of ‘Spring Arm Candy’ Bag Exhibition.
To celebrate the launch, invitations were extended on behalf of Borjan to distinguished media personalities, famed fashion bloggers, magazines’ editors and well-driven journalists, resulting in a grand exhibit and interactive blogger’s meet up in the midst of notable personalities.
The handbag merchandise revolves strongly around Borjan’s ‘La Vie en Rose’ and ‘Magic Swing’ themes, both highlighting an inspiration taken from the fusion of ‘flora’ and ‘magic’.
The collection exhibits various kinds of floral techniques paired intricately with ultra-glossy shine, beads, sequins, glitter and iridescent materials. The bags’ diversity can also be seen in range of sizes and shapes being offered with some exaggerated versions and additional features adding to the value and attraction of the entire range.
CEO Zahid Hussain of Borjan remarked: “We are thrilled to be launching another wonderful collection of Borjan ‘Spring Arm Candy’ Bag Exhibition! Our primary focus has always been urbane and trend savvy women who desire fashion forward accessories. It has cost us diligent days and endless nights to come up with innovative and cutting edge designs that would best suit our customers. We aim to provide you with the best quality of handbags crafted exclusively to amplify your look and upgrade your wardrobe. We definitely hope that we will exceed the expectations of our beloved customers with supreme quality and exceptional performance.”