NEW DELHI: Soon after Indian Prime Minister Narendara Modi demonetized Rs 500 and Rs 1,000 notes was announced, he lost a good number of followers on micro-blogging website Twitter.
As per Twitter analytics tool TwitterCounter.com, on November 8, when the Indian Prime Minister came on national television to announced that Rs 500 and Rs 1,000 notes will cease to be legal tender after midnight, he had 24,120,043 followers. However, by next day he lost 3,13,312 followers, taking his overall follower count to 23,806,731.
This fall is unprecedented as Modi’s Twitter handle has been on a roll ever since he started campaigning for India’s top elected post, Indian Express reported.
But it seems his clout in the social media circles, and the realisation that the move was actually meant to tackle black money and fake currency, turned the tide within 24 hours.
By November 10, the number spiked back growing by 4,30,128 new followers to negate the effects of the fall a day before.
The daily average new followers for this handle is just above 27,000. By November 11, the numbers were once again showing a regular growth trajectory.