KARACHI: All is set to organize general elections in the country after some hours now and it is the technology aspect that is highlighting its spirit.
The basic objective behind these seems gathering attention of the general public, something done by commercial organizations in normal circumstances.
It is first time in the history of the country that the youth brand of Telenor, Djuice introduced ‘Angotha Chalao Muhim’ (voting thumb drive), part of the ‘Khamooshi ka Boycott’ campaign of the company.
Running for the last 45 days, the drive extensively used all means of media to propagate the cause.
According to Pakistan’s most visited, largest and independent website The News Tribe, corporate sector in addition to the youth has largely hailed the initiative, while other organizations have attempted to follow the suite.
Samra Qadir, associated with the marketing discipline of different brands, said it was a ‘suicide attack’ for any brand to go ahead with a political idea. Djuice proved that it has clinched the idea and successfully caught eye of the public.
It is pertinent to mention here that 800 million voter will cast their right to more than 270 National Assembly and 500 provincial assembly seats on Saturday, May 11, 2013.
The focus of the advertising agencies and other organizations has been youths and the campaigns of the former have been organized accordingly.
Dear TNT Reader,
At The News Tribe, our mission is to bring you free, independent, and unbiased news and content that keeps you informed and empowered. We are committed to upholding the highest standards of journalism, as we understand that we are a platform for truth.
Apart from independent global news coverage, we also commit our unique focus on the Muslim world. In an age marked by the troubling rise of Islamophobia and widespread misrepresentation of Muslims in Western media, we strive to provide accurate and fair coverage.
But to continue doing so, we need your support. Even a small donation of 1$ can make a big difference. Your contribution will help us maintain the quality of our news and counteract the negative narratives that are so prevalent.
Please consider donating today to ensure we can keep delivering the news that matters. Together, we can make a positive impact on the world, and work towards a more inclusive, informed global society.
Donate Monthly Subscription Annual Subscription