New York: A survey has suggested that social networking site facebook failed to register its name in a list of trustworthy companies and brands, while Apple and Google have been ranked on top in the list.
Out of just shy of 13,000 respondents, companies were ranked based on six qualities, including: leadership, financial performance, emotional appeal, workplace environment, social responsibility, and the quality of products and services.
Meanwhile, though Facebook is familiar to billions of people, with over 850 million users registered with the social network at the time of its initial public offering filing, did not appear on the list at all. “People don’t currently think of Facebook as a company,” Harris Interactive vice president Robert Fronk told Reuters.
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